Tuesday, August 7, 2012

flyers and more flyers

Since the spring I've worked on several different flyer projects for Cintas. They have sales representatives all over the country, so often the most cost-effective way for them to distribute these customized flyers is for them to email high resolution pdf files to the reps and have them print the flyers as they are needed on office laser printers.

The first flyer was used to promote custom websites, which they offer to their customers to make the ordering process easier.
Custom Website flyer
[pdf, 8.5" x 11"]

The second flyer featured a selection of shoes available to a certain customer. These flyers could be distributed to individual workers to aid in ordering.
Footwear flyer
[pdf, 8.5" x 11"]

The third pair of flyers featured Flame Resistant clothing and Arc Flash rated safety gear. The sales representatives wanted to be able to customize the flyers with their contact information, so I provided a pdf with an editable region. Each individual rep can open the flyer in Reader and alter the copy in the box on the bottom right.
Flame Resistant Clothing flyer, Arc Flash Safety Gear flyer
[editable pdf, 8.5" x 11"]

This last series of flyers was also sent out as pdfs. They each detail the features of one particular shoe, including safety features.
Shoe Spec Sheets
[pdf, 8.5" x 11"]

Monday, July 30, 2012

pub menus and coupons

These 2 small projects were completed earlier this spring for my Irish pub client. The first is a new seasonal menu to replace the outdated menus I created last fall/winter. I started this project last summer with the first seasonal menu.
Spring Summer 2012
[printed full color; finished size 6" x 14"]
Fall Winter 2011
[printed full color; finished size 6" x 14"]
Summer 2011
[printed full color; finished size 6" x 14"]

The other quick project is a sheet of coupons to be left at the lobbies local hotels. I created an editable pdf so the client can update the sheet themselves in the future with Adobe Reader, print as many as they want on a laser printer and cut them out. By providing a pdf, I can control what parts of the page can be changed, in this case only the copy. If I had created this in a more common program, like Microsoft Word, there was the potential for other aspects of the design being changed.
coupon sheet
[printed full color; finished size 8.5" x 11"]

Tuesday, July 10, 2012

footwear catalog

An old favorite client needed an updated cover and back cover for their annual footwear catalog. The interior pages showing individual shoes are taken from a larger catalog they send every 6 months. They regularly spin off smaller catalogs for certain sections of the catalog, in this case shoes and boots. The front and back covers below were created for the 2012 catalog.

Cintas Footwear 2012 catalog
front and back cover
[printed full color; saddle stitched; finished size 8.25" x 10.125"]

In order to have enough pages to print on its own, we had to add a spread to the inside. The shoe diagram below was created to show common features of the shoes in the interior of the catalog.
Cintas Footwear 2012 catalog
inside spread
[printed full color; saddle stitched; finished size 8.25" x 10.125"]

Wednesday, June 15, 2011

restaurant menus

These two menus were designed for Dingle House Pub & Grub. The first features their lunch menu on the front and dessert menu on the back. It is an upgrade from their previous lunch and dessert menus, which were typeset by a restaurant employee and printed on a home printer. The staff complained that they got wrinkled and stained with food and were easily ruined. These have been laminated to preserve them longer. The second menu features their wine list on the front and spirits on the back.

[printed full color; finished size 6" x 9"; laminated]

The photos of the desserts were provided by the pub. They were taken with a good quality camera and with a good eye for composition. The lighting conditions in the pub were not ideal, so the colors were not so appetizing. I was able to manipulate them to showcase how fantastic these foods are.
before on left, after on right

Wednesday, June 8, 2011

emergency t-shirt art

A high school track and field coach I've worked with in the past found himself with a dilemma. He wanted a Track and Field State 2011 similar to a design used the previous year for Cross Country. The school was switching screenprint vendors...the old vendor couldn't provide him with the old art. He found out about this at the 11th hour and called upon me to create artwork for the Track and Field shirts. I was sent this photo of the old shirts and given some direction about wording changes.


90 minutes later I was able to provide this artwork to his new screenprinter. Sometimes my work involves recreating someone else's design.

Tuesday, June 7, 2011

work boot logo

A new Cintas work boot called the Spartan needed a logo. I came up with a few ideas in black and gray including helmets, spears, and shields. We went through a few rounds of them narrowing down and me developing the chosen ideas further. Eventually color was added, leading to the final product below. (Sort of the final product...their legal department decided an addition needed to be made to the helmet, but I prefer this version.)

Monday, June 6, 2011

helping Alabama

Following the tornadoes in April, my client Cintas wanted to do something to help raise money for the relief efforts. Their solution was to design a t-shirt and donate all profits to the United Way. We played off the houndstooth pattern associated with University of Alabama football coach Bear Bryant. I got a mini education about Bear Bryant in the process.

To facilitate the Cintas Representatives promoting the project, I created a sales flyer. This one-page pdf is easily e-mailed to Reps. They can customize the flyer with their contact information, print them out, and use them to take orders for shirts.

[pdf; finished size 8 1/2" x 11"]