[printed 2-color on the front, and black on the back, finished size 3 3/8"x2 1/8"]Every store also needs rewards cards too, right? We went for a low-cost option for these. After all, they get beat up in the customer's wallet for a while, get holes punched in them, and then are disposed. The bookstore and coffee shop each got a unique front and a common back. The client received a pdf with 12 copies of the artwork per page that could be printed on cardstock on their home laser printer and then trimmed with a paper cutter or scissors or a ruler and x-acto knife.
[finished size 3 1/2"x2"]What else does every store need? A website, of course. The client had an existing website but it lacked the imagination you'd expect for a children's bookstore. Below are the homepage and one additional page as they looked when I was maintaining the site for them. The client has since found someone local (I am now across the country from this store) to maintain the site and enough has changed that I won't provide a link to the current website.
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