Wednesday, June 15, 2011

restaurant menus

These two menus were designed for Dingle House Pub & Grub. The first features their lunch menu on the front and dessert menu on the back. It is an upgrade from their previous lunch and dessert menus, which were typeset by a restaurant employee and printed on a home printer. The staff complained that they got wrinkled and stained with food and were easily ruined. These have been laminated to preserve them longer. The second menu features their wine list on the front and spirits on the back.

[printed full color; finished size 6" x 9"; laminated]

The photos of the desserts were provided by the pub. They were taken with a good quality camera and with a good eye for composition. The lighting conditions in the pub were not ideal, so the colors were not so appetizing. I was able to manipulate them to showcase how fantastic these foods are.
before on left, after on right

Wednesday, June 8, 2011

emergency t-shirt art

A high school track and field coach I've worked with in the past found himself with a dilemma. He wanted a Track and Field State 2011 similar to a design used the previous year for Cross Country. The school was switching screenprint vendors...the old vendor couldn't provide him with the old art. He found out about this at the 11th hour and called upon me to create artwork for the Track and Field shirts. I was sent this photo of the old shirts and given some direction about wording changes.

90 minutes later I was able to provide this artwork to his new screenprinter. Sometimes my work involves recreating someone else's design.

Tuesday, June 7, 2011

work boot logo

A new Cintas work boot called the Spartan needed a logo. I came up with a few ideas in black and gray including helmets, spears, and shields. We went through a few rounds of them narrowing down and me developing the chosen ideas further. Eventually color was added, leading to the final product below. (Sort of the final product...their legal department decided an addition needed to be made to the helmet, but I prefer this version.)

Monday, June 6, 2011

helping Alabama

Following the tornadoes in April, my client Cintas wanted to do something to help raise money for the relief efforts. Their solution was to design a t-shirt and donate all profits to the United Way. We played off the houndstooth pattern associated with University of Alabama football coach Bear Bryant. I got a mini education about Bear Bryant in the process.

To facilitate the Cintas Representatives promoting the project, I created a sales flyer. This one-page pdf is easily e-mailed to Reps. They can customize the flyer with their contact information, print them out, and use them to take orders for shirts.

[pdf; finished size 8 1/2" x 11"]

Friday, June 3, 2011

quick turn-around website

Dingle House Pub, who I've done print work for in the past, got into a desperate situation with their website. Without going into too many details, someone else they hired to redesign the site had dropped the ball. With only 3 weeks to go until St. Patrick's Day (aka the biggest weekend of the year for an Irish pub) I was asked to create a site from scratch in time for the holiday. I'm happy to say within 2 weeks, the important info was live at and they had a functioning website. After a few more weeks, the remaining content (photo galleries, upcoming events) was also added.

Wednesday, June 1, 2011

editable forms project

I was approached by a new client who wanted to produce a package of resources he could sell to a third party to start a home and office cleaning business. The resources included forms for creating the business, finding customers, bidding on jobs, and running the business.

He had worked with one or two other designers on some of the forms, but they didn't want to tackle the pieces that needed to be customizable by the end user. That's where I stepped in. My solution was to create editable pdfs. The end user can open these pdfs in Adobe Reader and alter the copy in certain areas to reflect, for example, their company name and contact information. After customizing the editable forms, they can be printed on a home printer or taken to a copy store to be reproduced.

[pdf; finished size 8 1/2" x 11"]
[pdf; finished size 8 1/2" x 11" letterhead, #10 envelope, 2" x 3 1/2" business card]

The final product is a resource CD containing the editable forms I created, other non-editable forms from the previous designers, and a pdf index of everything on the CD. I created the index so that when the end user clicks on the name of the file in the index, that file is opened in Reader.
[pdf; finished size 8 1/2" x 11"]

Tuesday, February 15, 2011

St. Patrick's Day shirts

Cintas wanted to offer several St. Patrick's Day shirt designs to their customers. They provided ideas based on common designs and I went to work creating the artwork. In the end 4 different shirts were created with a simple shamrock on the front and the design on the back. The 4 shirts are represented below.

They also needed a flyer they could e-mail to their sales reps across the country. The flyer needed to be specific to each sales rep with their personal contact information on the bottom and also have the ability to account for regional pricing differences. The solution was a pdf with certain information created as editable regions. The reps can open the pdf in Reader, personalize the editable areas, and print the flyers. Click on the image below to view it larger.

[finished size 8 1/2" x 11"]

Monday, February 14, 2011

sales promotion

Retailers have to think a season ahead. Late winter is the time to start promoting spring and summer gear. Aware of this, Cintas is starting to nudge their customers toward thoughts of screen-printed shirts. This year, they devised special uniforms for their drivers to wear while delivering orders to customers. A few other variations were created too (long-sleeved shirts, alternate colors), but most Cintas drivers will don these shirts in hopes of drumming up more sales.

Friday, February 11, 2011

specialty catalogs

My client, Cintas, produces a large catalog in the spring and fall each year. Based on the products in those large catalogs, I am often tasked with creating smaller, category-specific catalogs. Here are 2 designed following the Fall/Winter 2010 catalog.

This one includes all their footwear offerings - athletic shoes, work boots, women's shoes, etc.

[printed full color, finished size 8 3/8" x 10 1/2"]

This one features small promotional items. Any small give-away type item you can think of...they will put your company logo on it.

[printed full color, finished size 8 3/8" x 10 1/2"]

Thursday, February 10, 2011

sample logos

A client needed 30 logos for fictitious companies. Part of their business includes embroidering and silk-screening logos on t-shirts and they need logos to apply to garments for catalog and website photography. What a great exercise in visual brainstorming. I was given general industry categories but the rest, including company names, was up to me. I completed 2-3 per day until they were finished. This represents some of my favorites. I have seen several in use in the photos for their upcoming Spring catalog.